Privacy policy

1. Data Controller
The data controller is Zapa sp. z o.o. ul. Sikorki 19 31-589 Kraków, registered in Poland, a member of the European Union. Any questions regarding the processing of personal data can be directed to: info@tron.eu.com.

2. Purpose and Legal Basis for Data Processing
We process data for the following purposes:

• analyzing traffic on the website,

• improving the functionality and performance of the website,

• personalizing the content displayed to the user.

The legal basis for data processing is the user’s consent provided upon entering the website (Article 6(1)(a) of the GDPR).

3. Types of Data Collected
While using the website, the following data may be collected:

• IP address,

• type of device and browser,

• location data (depending on user settings),

• behavioral data on the website (e.g., time spent on the site, clicks).

These data are collected using the following tools:

• Google Analytics,

• Google Tag Manager,

• HotJar.

4. Cookies
The website uses cookies, which are divided into four consent levels:

• Necessary: Ensures security and basic website functionality.

• Preferences: Enables personalized content and settings.

• Analytics: Tracks website performance and user behavior.

• Marketing: Enables personalized ads and marketing tracking.

Users can select their preferred level of consent upon their first visit and adjust their preferences at any time.

5. Managing Cookies
Users can:

• change their browser settings regarding cookies at any time,

• delete cookies stored on their device.

6. Data Retention
Data are processed for the time necessary to fulfill the stated purposes and are then deleted or anonymized.

7. Sharing Data
Data may be shared with external entities:

• Google LLC (Google Analytics, Google Tag Manager),

• HotJar Ltd.

All external entities process data in compliance with GDPR regulations.

8. User Rights
Every user has the right to:

• access their data,

• rectify incorrect data,

• request data deletion ("right to be forgotten"),

• restrict data processing,

• object to data processing,

• transfer their data,

• lodge a complaint with a supervisory authority (in Poland: the President of the Personal Data Protection Office).

9. Data Security
Data are processed with appropriate technical and organizational measures to ensure their protection against unauthorized access.

10. Changes to the Privacy Policy
The Privacy Policy may be updated periodically. Users will be informed of any changes via a notice on the website.

11. Contact
Any questions regarding data processing can be directed to: info@tron.eu.com.